Build Trust with Car Buyers
Today’s car buyers start their search for a new vehicle online. Whether they are looking for a particular type of vehicle or local dealers to visit, the research begins with a search engine. These potential buyers will see:
- Reviews – Google remains the top ranking search engine and Google car dealer reviews influence your potential buyers.
- Video – YouTube is now the second largest search engine and is owned by Google. It’s no surprise that YouTube videos rank well in search.
- Social Media – When consumers want a recommendation or want to learn more about a local business, they often turn to Facebook, Instagram and Twitter. These consumers often post to friends and family that they are looking for a new vehicle. We connect customers, car dealerships and social media.
62% of car buyers check online review sites before ever walking into a dealership.